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The Best Practices service addresses the growing need of fixed and mobile service providers to benchmark their performance against the competition. This globally focused offering provides insight into creative approaches to marketing communications services and carrier distribution management strategies.
Driven by in-depth primary research on operator strategies across the globe, this service highlights the initiatives that are having a positive impact on carrier churn, ARPS and new service adoption. It offers practical advice and knowledge-sharing of the most creative and effective approaches to:
- generating new revenue streams
- cutting costs
- improving customer loyalty
- driving service demand
Benefits
Best Practices helps clients to gain global perspective and uncover new ways to grow revenues by clarifying the potential impact that particular business models, marketing strategies and service offerings can have on carrier stability and growth.
The Best Practices Service assists market players worldwide to:
- Structure and launch new market entries
- Conduct competitive analysis
- Identify new business opportunities
- Benchmark offerings and initiatives against other players
- Gain global perspective of the communications market
- Adopt or model practices after market leading carriers
  
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