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Convergence is a reality that threatens the core business of traditional players in the communications, media and technology industries. To sustain market-share and drive growth in this constantly changing marketplace, stakeholders must develop offensive strategies that respond rapidly to changing market demands.
Understanding the new business models, competitive threats and emerging technologies dominating the communications services arena gives market players a competitive edge and allows them to plan accordingly for the future. These business objectives are central to the Convergence Strategies Service, a blend of actionable market research on the trends and players shaping the converged landscape, and expert analyst guidance to support strategic business initiatives.
Recent research topics include:
- Triple Play
- Fixed-Mobile Convergence
- Wi-Max
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- Mobile Voice
- MVNOs
- Mobile Music
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Benefits
The Convergence Strategies Service pairs insightful market intelligence with directive support for business planning activities. It helps clients prepare for the unfolding market evolution, and the subsequent risks and opportunities, by building strategic relationships between clients and analysts.
The Convergence Strategy Service assists market players worldwide to:
- Understand the competitive landscape from a global perspective
- Stay ahead of the latest industry trends
- Identify new business opportunities and threats
- Plan new product or service roll-outs
- Quantify the impact of strategic initiatives
- Develop informed business plans
- Leverage best practices
  
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