|
|
 |
|
  
May 7, 2009
We expect number portability (NP) to be introduced in at least five Latin American markets between now and the end of 2010. Formal discussions on this issue among regulatory authorities and telecom operators have already started in Argentina, Brazil, Chile, Colombia, Dominican Republic and Ecuador.
Even though the specifics of the implementation process as well as the consequences of number portability will not be the same for each of these markets, as we state in our Country Intelligence Reports, we believe that operators must identify strategic elements from other portability experiences around the world. For most operators in the region, and also for most regulators, the immediate reference in this regard should be Mexico, which in July 2008 became the first Latin American country to implement NP.
When strategically approaching the introduction of number portability, operators might consider those elements common to every implementation process in order to identify which areas of the organization will be more affected and modified by number portability. From our experience advising operators and regulators around the world, we have identified six main activities (summarized in the exhibit below) that will require special attention from any operator about to start the NP journey.
Main internal processes affected by the introduction of number portability
— Cesar Jimenez, Senior Analyst
Related content:
Number Portability Is a Reality in Brazil, but Impacts on Churn Rates Are Uncertain
Latin America Regional Perspective published November 2008
After an extensive planning process, number portability is being rolled out nationwide in Brazil, with full coverage expected by March 2009. So far, things have gone smoothly, and it is expected that NP will become a normal part of the operators’ marketing mix, since they are unlikely to employ aggressive tactics and engage in a price war. Pyramid Research forecasts the impact that NP will have on churn rates for both the fixed and mobile markets in Brazil in this Perspective.
Upcoming 3G/WiMAX Auctions to Trigger a Broadband Access Revolution in Latin America
Telecom Insider published April 2009
In 2009, 3G or WiMAX auctions will take place in Argentina, Brazil Chile, Mexico, Peru and Venezuela. We believe these spectrum auctions are essential stepping stones for the further development of broadband in the region and will contribute to overall growth in broadband subscription penetration. This Telecom Insider analyzes the impact of the upcoming auctions on the competitive environments and the expansion of broadband services in Latin America. The report includes case studies examining three markets in more detail: Chile, Brazil and Mexico.
Communications Markets in Brazil
Country Intelligence Report published February 2009
Total telecom revenue in Brazil in 2008 reached $55.8bn, up $7.4bn from 2007 fueled by mobile penetration jumping to 79%. Data services also made a significant contribution to growth. Both fixed and mobile voice revenue will decline, however. This Country Intelligence Report analyzes Brazil’s communications, media and technology industries, including key trends, regulatory pressures and the competitive landscape, making it an excellent complement to our Forecast products.
|
|
Archive
