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Cambridge, Massachusetts- October 12, 2011- The global handset market presents a cumulative revenue opportunity of almost $1.3 trillion in the 2011-2016 period as the market shifts from developed to emerging markets, according to a new toolkit created about Pyramid’s Mobile Device consulting practice.
Developed by Pyramid’s Mobile Devices Practice Leader Stela Bokun, the Mobile Devices toolkit describes the global context of the sector, challenges and opportunities for market players, and Pyramid's credentials for helping them identify growth opportunities and develop profitable business strategies.Download the Mobile Devices toolkit here.
“With the shift from developed to emerging markets, from feature phones to smartphones, from 5 major OEMs to 10, the market has been experiencing exceptionally fast-paced changes over the past several years,” says Stela Bokun, Mobile Devices Practice Leader. “This ecosystem, which is being bombarded with new devices, new features and new market entrants on a monthly basis, presents a large opportunity for some and a gigantic risk for others. With this new toolkit, Pyramid advises MNOs, OEMs, OS developers and other market players in the device space to identify industry trends, business opportunities and tactical commercial and market-entry or development strategies.”
The Mobile Devices toolkit is a part of Pyramid’s Sector Series, a collection of Pyramid’s expertise and credentials in markets that matter most to leaders in the global communications industry. Pyramid’s most prominent sectors of expertise include: Mobile Devices, Broadband & Media, Mobile Payments/Mobile Banking and Regulation & Policy.
For questions on Pyramid's custom research and consulting capabilities, please visit www.pyr.com or email info@pyr.com.
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