The Tunisian telecom market generated $1.5bn (TD2.4bn) in service revenue in 2012, a 1.8% y-o-y growth in local currency. We expect the market to grow at around 3% y-o-y in local currency starting in 2013, reaching $1.7bn (TD2.69bn) in 2017.
Fixed voice, although declining slowly, will remain important in the overall Tunisian telecommunications market. At the same time, mobile voice, despite being the largest revenue-generating segment, will stagnate. Mobile voice services accounted for 71% of all telecom revenue in 2012, but as other subsectors will gain, it is expected to fall to 62% by 2017. In absolute terms we expect it to remain relatively steady, while fixed voice will contract at the faster rate of -3.1% from 2012 to 2017. Voice services will continue to be the main revenue generator for the Tunisian telecom market, with almost 70% of the total telecom market in 2017.
Mobile data services will be the fastest-growing segment over the next five years, with a CAGR of 16.7% between 2012 and 2017, generating an estimated revenue of $362m in 2017, up from $167m in 2012. This is driven by mobile data service uptake, currently being marketed aggressively by all three mobile operators.
Table of Contents
Market and Competitor Overview
Tunisia in a regional context
Economic, demographic and political context
Major market players
The Tunisia Intelligence Report is the industry’s best available analysis on market trends, regulatory environments, and competitive dynamics, providing detailed competitive analysis on fixed and mobile sectors, tracking market adoption of new technologies and services such as WiMAX, IPTV, and VoIP.
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