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We expect the US communications market, including traditional pay-TV, to generate $362bn in service revenue in 2010, up 2% from the previous year. Due to the uptake levels currently observed and anticipated for the next five years for broadband access and broadband-enabled services, including VoIP and IPTV, as well as advanced pay-TV services offsetting the steep declines in revenue from voice services, the market is set to grow at a CAGR of 2.5% from year-end 2010 to year-end 2015, reaching $410.2bn in 2015.
Accounting for a large part of the growth, mobile data revenue will climb from $46bn in 2009 to $56bn in 2010 and $107bn in 2015. Already larger than fixed broadband, mobile data will surpass fixed voice (PSTN + VoIP) in 2012. On the fixed broadband front, revenue from providing broadband access is expected to increase from $34bn in 2009 to about $48bn in 2015. IPTV will grow from $3bn in 2009 to $16.6bn in 2015, and VoIP will grow from $10bn in 2009 to $24bn in 2015.
Executive Summary
Market and Competitor Overview
US in a regional context
Economic, demographic and political context
Regulatory environment
Demand profile
Service evolution
Competitive landscape
Major market players
Segment analysis
Mobile services
Fixed services
Pay-TV
Convergence
Identifying Opportunities
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Author: Ozgur Aytar, Emily Smith
Publication Date: July 2010
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