The Vietnamese market rebounded strongly in 2012 after almost coming to a halt in 2011. Mobile voice revenue drove the resurgence in 2012, boosting overall service revenue by 25% from its pre-crisis 2010 level, as most people opt to use mobile phones as their primary communication means, rather than fixed-line voice. We project the Vietnamese telecom market will continue to expand at a 3.7% CAGR to reach $10.1bn in 2017, up 20% from its 2012 level. Thanks to Vietnam’s relatively young demographics — 70% of the population is younger than 35 years old — the proliferation of data service-enabled feature phones and smartphones, data services, both mobile data and fixed broadband, together with pay-TV will act as growth engines going forward to 2017. We expect mobile data, fixed data and pay-TV to expand revenue at CAGRs of 9.5%, 7.9% and 13.5% respectively, together contributing 44% of overall service revenue in 2017, up from 33% in 2012.
Table of Contents
Market and Competitor Overview
Vietnam in a regional context
Economic, demographic and political context
Major market players
The Vietnam Intelligence Report is the industry’s best available analysis on market trends, regulatory environments, and competitive dynamics, providing detailed competitive analysis on fixed and mobile sectors, tracking market adoption of new technologies and services such as WiMAX, IPTV, and VoIP.
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