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Publication Date: April 2008
Pages 85 | Exhibits: 67 | Report Excerpt
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Pyramid Research expects that revenue from global mobile data services, despite lower revenue per user, will surpass that of fixed Internet access services in 2008, primarily due to its larger user base. In some parts of the world, mobile phones provide the only medium for Internet access; in others, demand for accessing any content on any device at any time is growing.
In its newest report, Mobile Data Best Practices: Positioning and Revenue Opportunities in Emerging and Developed Markets , Pyramid Research examines mobile data services, revenue trends and drivers for adoption, and compares the market dynamics and opportunities in emerging and developed countries.
This report will allow you to assess:
- The size of the mobile data opportunity.
- Markets and regions that will have the largest and fastest growing mobile data revenue.
- The impact of 3G on mobile data uptake.
- The key differences in the mobile data business models of developed and emerging markets.
- Services that will drive data revenue in developed and emerging markets over the next five years.
- Keys to position mobile data services optimally.
- How operators should price mobile data.
To learn more about Mobile Data Best Practices , download the report excerpt, which includes a report overview, executive summary, table of contents, and a list of exhibits.
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How big is the mobile data opportunity?
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Which markets and regions will have the largest and fastest growing mobile data revenue?
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What is the impact of 3G on mobile data uptake?
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What are the key differences in the mobile data business models of developed and emerging markets?
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Which services will drive data revenue in developed and emerging markets over the next five years?
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What are the keys to positioning mobile data services optimally?
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How should operators price mobile data?
Operators
This report allows you to identify successful strategies for positioning, pricing and promoting your mobile data offerings, to quantify market demand for mobile data over the next five years and to benchmark performance against regional averages and other key players.
Equipment and application providers
This report helps you evaluate business opportunities in the mobile data space across the world. Use operator best practices and benchmarks to successfully position your equipment and services as well as to enhance your value proposition.
Financial services, investment firms
This report provides a thorough grounding in the salient issues facing mobile data today and charts a means of generating sizeable revenue. Financial institutions need to understand the dynamics of mobile data consumption in different market environments to assess upcoming opportunities in the sector.
Companies mentioned in this report
3 Australia
3 Ireland
3 Italia
3 UK
Alltel
Ancel
Apple
AT&T
AT&T Mobility
Celcom (Malaysia)
CTI Móvil
Dailymotion
Digi
Digitel (Venezuela)
eBay
ESPN
France Telecom
Globe Telecom
Hutchison 3G
Hutchison Whampoa
In&Phone
KDDI
KDDI au
KT Freetel
KTF (Korea Telecom Freetel)
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LG Electronics
M6
Malaysia Telecom
Maxis Communications
Mobily
Movistar
Movistar Uruguay
MySpace
NetCom
Nokia
NTT DoCoMo
O2 Ireland
O2 UK
Opel
Optus
Orange France
Orb
Palm Inc
Pelita Nasi Kandar
Play (P4 Sp)
Samsung
Saudi Telecom Co (STC)
SFR France
SK Telecom
Slingbox
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Smart Communications
SoftBank
South Korea Telecom (SKT)
Sports Illustrated
Sprint Nextel
Streamyx
Sun Cellular
Tele 2
Telecom Italia Mobile
Telefónica Móviles
Telstra
Tigo Paraguay
T-Mobile
T-Mobile Germany
T-Mobile UK
T-Mobile USA
Verizon Wireless
Vivo
Vodafone
Vodafone Czech Republic
Vodafone Ireland
Vodafone Japan
Vodafone UK
World Cup
Yahoo
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Author: Dan Locke, Analyst
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