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Telecom Insider Excerpt
Mobile online services remain an attractive but elusive opportunity in much of Africa and the Middle East. The low usage of traditional, PC-based Internet services leaves a void that will be largely filled by mobile handsets.
Mobile Internet adoption is boosted by a combination of the popularity of data-enabled handsets, affordable access and widely available content and applications. If any one of these three aspects is missing, this creates an obstacle to adoption. The status in these three elements of the market varies significantly across the region.
Social networking will be a key application. Already popular across much of the developed world, social networking is already showing higher adoption in the region. This creates an opportunity for operators to develop or partner to provide such services.
Published monthly for each of the world’s most dynamic regions, Telecom Insiders are packed with trend analysis, industry best practices, market sizing and forecasting, competitor analysis, and case studies, providing you information you can leverage to make better business decisions. For more information about Telecom Insiders, please contact us via email at info@pyr.com or telephone at (617) 871-1900
Author: Jan ten Sythoff
Publication Date: December 2009
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