Mobile Number Portability in the USA
Press Releases
Events
In the News
Citation Policy

Pyramid Research Analysis

Mobile Number Portability in the USA: 18 Months Later

Mobile number portability (MNP) was first instituted in the US on November 24, 2003 – a date wireless carriers feared most. US mobile operators braced themselves for what they expected to be one of the largest challenges within their industry.  Eighteen months after its introduction, number portability has been more of a lumbering elephant and less of a roaring lion.

At the onset, the FCC, wireless operators, and many industry analysts expected 30m subscribers to transfer their wireless number within the first 12 months of MNP’s introduction.  Only 7.8m actually did.  The top five national carriers have all added customers during this time, with AT&T/Cingular growing by about 5% on the low end, and T-Mobile growing by more than 33% on the high end. Overall, Verizon Wireless and T-Mobile have been the biggest winners as they have focused on improving network quality and customer service

However, The New Cingular may soon become MNPs largest beneficiary as it has become the nation’s largest carrier.  Pyramid Research Senior Analyst Taha Rangwala commented, “I expect to see a significant number of existing mobile subscribers to be lured by Cingular, as the operator boasts the largest free in-network calling base of 50m subscriber in the country.” 

Verizon will continue to reap the benefits of MNP as its network and customer service continue to improve, proving time and again that subscribers in the US are willing to pay a premium price on mobile telephony as long as they receive quality customer service and superior network coverage. Moreover, since Verizon wsa the first to launch a 3G (1xEVDO) network and currently has the largest 3G network in the country, trend-setting youngsters and high data-usage subscribers have an even greater incentive to port their number over onto its network.


The full text of this article is available as part of Pyramid Research’s Americas Perspective.  To learn more or purchase the full version, visit our online store.



 


 Latest Research
Thematic Reports
  Mobile Data Pricing: Innovative Practices to Drive Adoption and Traffic
  LTE Business Models: Best Practices in Network Deployment, Positioning and Service Pricing
  The Personal Cloud: A Strategic Imperative for Operators
  Mobile Operators Go after the Connected Car Opportunity
  OTT Video Market Attractiveness Index
  More Reports
 
 Telecom Insiders
  Cellular M2M Services in Africa & the Middle East: Market Sizing, Forecasts and Case Studies
  M-Commerce in Sub-Saharan Africa: Making Sense of a Growing Mobile Business
  Cellular M2M Services in Latin America: Redefining the Role of Mobile Operators
  Mobile Broadband in Africa and the Middle East: LTE Profit Drivers and Outlook
  Market Opportunities and the Evolution of MVNO Business Models in Western Europe
  More Insiders
 
 Country Intelligence Reports
  Romania: Network Improvements Enable Multiplay and Multiplatform Services to Drive Telecom Market
  Canada: Data Segment to Boom after LTE Spectrum Allocation
  Italy: Mobile Broadband Drives Telecom Market Growth as M&A Activity Intensifies
  Paraguay: LTE Deployments and Nationwide Fiber-Optic Backbone Rollout Will Boost Data Consumption
  Finland: Growing Demand for New and Innovative Data Services Drives Operator Transformation to All-IP
  More CIRs
 
 Market Forecasts
  Fixed Communications Forecast
  Fixed Operator Marketshare
  Mobile Operator KPI
  Mobile Data
  Smartphone
  Media
  More Forecasts
  Terms and Conditions      |      Privacy Policy      |      Copyright © 2014 Pyramid Research. All rights reserved.