The German telecom market generated $54.1bn in service revenue in 2012, 7.7% less than the previous year. Mobile data posted substantial growth despite the overall decline, generating $470m more revenue in 2012 than in 2011. Increasing uptake of 3G, which reached a 65.3% share of mobile subscriptions in 2012 and is expected to peak at 85.3% in 2014, is the primary driver of the increased data usage. Besides mobile data, pay-TV, broadband Internet and fixed VoIP will contribute to market growth. With regard to pay-TV, we project IPTV and DTH/satellite to grow in both subscriber and revenue terms over the forecast period, driving an increase in the subscriber base and penetration rate. Revenue from fixed circuit-switched voice has been declining and is expected to drop by $6.8bn between 2012 and 2018, leaving fixed and pay-TV revenue stable at $28.2bn between 2012 and 2018. Over the next six years, we expect the market to grow at a CAGR of 2% in USD terms, reaching $61bn by 2018.
Table of Contents
Market and Competitor Overview
Germany in a regional context
Economic, demographic and political context
Major market players
The Germany Intelligence Report is the industry’s best available analysis on market trends, regulatory environments, and competitive dynamics, providing detailed competitive analysis on fixed and mobile sectors, tracking market adoption of new technologies and services such as WiMAX, IPTV, and VoIP.
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