Israel Intelligence Report--February 2014
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Israel Intelligence Report
Israel: Government Reforms Fuel Fixed and Mobile Market Competition

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The Israeli telecom service market will generate US$5.4bn in 2013, and we expect its size to remain almost the same in 2018, $5.3bn. This will largely be due to far-reaching regulatory changes, intensified price competition and a saturated voice market; however, the center of gravity will be shifting from voice services to data. In 2018, data will represent 46% of total revenue, while voice will decline from 47% in 2013 to 30% in 2018.

The Israeli mobile market has boomed after the launch of two new operators and a number of MVNOs. Overall, we expect mobile services to generate cumulative revenue of $14.9bn between 2013 and 2018.

Israel has the highest Internet penetration in the region, and we expect fixed broadband to remain strong, with the penetration rate growing from 25% to 26% of the population during our forecast period. Broadband growth will be driven by the popularity of bundled services; VDSL will remain the leading technology.

The total number of pay-TV subscriptions will reach 1.5m at year-end 2013, for a household penetration rate of 69%. Cable will continue to be the leading technology, making up an average of 68% of the total pay-TV market over the forecast period. This strong market position comes as a result of the attractive bundles offered by HOT, but will continue to be challenged by satellite-based Yes and its incumbent parent, Bezeq.

Table of Contents

Executive Summary
Market and Competitor Overview
   Israel in a regional context
   Economic, demographic and political context
   Regulatory environment
   Demand profile
   Service evolution
   Competitive landscape
   Major market players
Segment analysis
   Mobile services
   Fixed services
Identifying Opportunities

The Israel Intelligence Report is the industry’s best available analysis on market trends, regulatory environments, and competitive dynamics, providing detailed competitive analysis of the mobile sector and tracking market adoption of new technologies and services.

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Author: Ahed Alzobi

Publication Date: February 2014

Price: $990.00   

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