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The Nicaraguan telecom market generated $502m in 2008, and it’s expected to grow at a 6.3% CAGR over the next five years. The sectors that will drive the expansion are fixed broadband and mobile services. While there’s opportunity in the underpenetrated Nicaraguan market, adoption will be curbed by the absence of a real competitive challenge to telecom incumbent Claro. We see opportunities for this company in the market, since targeted offerings for the low-income segment of the population could be profitable.
In the mobile segment, we have seen limited expansion in points of sale of prepaid cards for both Claro and Movistar, as both operators have focused their resources on penetrating urban areas. On the fixed side, Claro has focused its efforts on penetrating high-income segments with fixed telephony, broadband and pay-TV.
Executive Summary
Market and Competitor Overview
Nicaragua in a Regional Context
Economic, Demographic and Political Context
Regulatory Environment
Demand Profile
Service Evolution
Competitive Landscape
Major Market Players
Segment Analysis
Mobile Services
Fixed Services
Pay-TV
Convergence
Identifying Opportunities
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Pyramid Research’s premium Country Intelligence Reports are available for 60 countries worldwide. For more information about this report or a list of countries we cover, please contact Amalia Vega via email at avega@pyr.com or telephone at +1.809.330.4520.
Publication Date: June 2009
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